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MagnaColours Sets Up MagnaAcademy

Goal is to educate printers on the benefits of water-based screen inks.

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By: DAVID SAVASTANO

Contributing Editor, Coatings World and Ink World, Coatings World and Ink World Magazine

MagnaColours is challenging the perceptions around water-based inks, and the way they’re used with MagnaAcademy, a new online training program for screenprinters.
 
MagnaAcademy was first revealed to delegates at ISS 2017 in January and has been developed in a move to encourage more screenprinters to explore water-based inks, and challenge perceptions that the process is difficult.
 
The training program uses comprehensive videos to give users more information about printing with water-based inks, which they will then be tested on before moving to the next module.
 
“Although water-based inks have really come of age, the perception is that they’re somehow more difficult to use, or difficult to re-train for,” Tom Abbey, executive chairman of MagnaColours, said. “Using water-based inks no longer means having to compromise on the quality of the results, and that’s what we’re trying to communicate to the textile printing industry.”

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